The beauty industry has already seen an impressive array of new releases in 2025, and our team of beauty experts has sifted through the products to find the standout items. From skincare solutions to makeup essentials, these are the top beauty picks that have won us over in the first few months of the year.
While the year is still young, 2025 has already brought a wave of innovative and effective products. We’ve tested everything from luxurious skincare to groundbreaking makeup and haircare items. Here’s a look at what’s truly making a mark.
1. Skin Rocks The Eye Cream – £65 (15ml)
Emily’s pick, Skin Rocks The Eye Cream, is a standout product. Created by skincare expert Caroline Hirons, this eye cream quickly became a staple in her routine. The formula is designed to visibly reduce fine lines and fatigue, showing results from day one. It also features a unique lid that helps users apply the perfect amount.
2. Tata Harper Bio-Barrier Serum – £131
For those with acne-prone skin or compromised skin barriers, Layla recommends Tata Harper’s Bio-Barrier Serum. It’s lightweight, fast-absorbing, and packed with bio-ceramides to keep skin hydrated and plump. Its combination of Mondo root and sugar leaf also reduces wrinkles, making it a must-have for anyone dealing with sensitive or breakout-prone skin.
3. This Works Deep Sleep Beauty Oil – £45 (150ml)
Sarah swears by This Works Deep Sleep Beauty Oil for improving both sleep and skin elasticity. This product is not just a night-time routine essential but also helps her unwind while delivering nourishing benefits to her skin. The delightful scent enhances its effectiveness, making it perfect for nightly relaxation.
4. Dermalogica Multivitamin Power Recovery Cream – £92 (50ml)
Lydia’s pick is Dermalogica’s Multivitamin Power Recovery Cream, which helped restore her skin after the winter months. It’s packed with vitamins A, C, and E, working to repair, nourish, and hydrate skin while reducing fine lines. Perfect for anyone needing a comforting, protective moisturizer.
5. HAUS LABS BY LADY GAGA B Structural Mascara – £27 (8ml)
HAUS Labs continues to impress with their B Structural Mascara, a product designed for bold lashes without the flakes. The dual-sided brush coats every lash for volume and length, while the formula strengthens lashes over time. This mascara is quickly becoming a favorite for those seeking dramatic lashes.
6. Benefit Mighty Fine Brow Pen – £26 (0.5ml)
Benefit’s Mighty Fine Brow Pen has revolutionized the brow game. Offering precise, featherlight strokes for a natural yet full look, this pen is easy to use and provides long-lasting results. Lydia finds it perfect for filling in gaps and defining brows with minimal effort.
7. Who Is Elijah Cherry Fiesta – £84 (100ml)
For fragrance lovers, Sarah highlights Who Is Elijah Cherry Fiesta, a unique scent that blends mandarin, pear, white florals, ripe cherry, vanilla, and patchouli. This earthy, addictive fragrance is ideal for anyone seeking something a little different, with an intriguing, flirty edge.
8. ghd Chronos Max Straighteners – £299
For those with thick or curly hair, the ghd Chronos Max Straighteners are a game changer. Their advanced technology and large plates make styling faster and more efficient, delivering a glossy, smooth finish without excessive heat damage.
9. Elemis Pro-Collagen Black Cherry Cleansing Balm – £49 (100g)
The Elemis Pro-Collagen Black Cherry Cleansing Balm takes their beloved cleansing balm to the next level with a new black cherry scent. Packed with nourishing oils like starflower and elderberry, it gently removes makeup and impurities while leaving the skin soft and hydrated.
10. Neom Wellbeing Mini Essential Oil Diffuser – £55
While not a traditional skincare item, Neom’s Wellbeing Mini Essential Oil Diffuser is a wellness essential for your beauty routine. Its portable design uses cold diffusion technology to release your favorite essential oils into the air, promoting relaxation and mental clarity no matter where you are.
2025 is shaping up to be an exciting year for beauty, with products across skincare, makeup, and fragrance offering new innovations that promise to make a lasting impact. Whether you’re looking to improve your skin, enhance your makeup routine, or indulge in a new scent, these top picks are worth trying.
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